Why does Clothing requires a Label?
Label communicates with the customer. It is something that draws the attention of the customer towards the garment and describes what the product actually is. In today's time, labels act as a garment's sales pitch. Customers decide whether to purchase a piece of garment or not on the basis of its label.
The clothing labels contain various types of information about that garments which include the brand's name, country of origin, type of material, types of yarn, fabric composition, garment's size, special instruction about care, etc. Moreover, without a label, a garment cannot be sold in the foreign market.
Labels speak about the brand and its story. Different manufacturers use customized labels to create their own distinct identity. Every label might be custom-made for a manufacturer for different sets of garments to make it unique. Beautiful and attractive labels add to the beauty and style of the garment.
These days, unique labels are used by the manufacturers to give a special touch to the garment and to distinguish it from other brands or manufacturers.
Labelling is thus an important consideration for which a manufacturer needs to be cautious about. The decisions regarding the fabric of the label and the style should be taken after proper consideration of various factors.